The world of digital marketing is constantly evolving: changing with your market is the only way to stay on top. Check out these 3 tips our team at Dotcom Marketing find useful in maximizing our time-management, skill-sets, and content to be the best they can be!

1) Locate Expertise

Don’t be afraid to ask for help (from us) from experts in the field when you need it! Admitting that you don’t “know it all” is the best way to start learning. We invite you to look at the most successful advertisements ran by our team and discuss with us what the plan of action would be for your marketing approach. You may know your business, but marketing is a beast that experts can use to target your audience to grow your reach! When in doubt, contact your team of experts and ask for a SWOT analysis to identify areas of opportunity.

2) Evaluate Trends

Educate yourself and use all of your historical data to your advantage! One of your greatest resources for promotional offers is yourself, and you should be keeping up with the trends it every chance you get for inspiration. Don’t know where to start? All of your historical data should be the number one place to start when expanding on your marketing ideas. Knowing what is happening and what has happened is KEY! Check out this blog about recent marketing trends to get started right now! Looking for more historical data on marketing trends? Ask for a marketing review from our team! We can pull a complete market analysis to learn what your competition is doing.

3) Creative Space

Finally: take time to feed your creative brain and review the ideas that you or your team may have (or even proposals from our team) submitted. So often, people in the marketing field burn-out because they can’t keep up with the fast-paced expectations of the field. It’s difficult at times to remember that this line of work is just as much art as it is business: if you aren’t taking the time to be inspired, you won’t be able to create things that inspire.

The truth is that because you are even reading this blog, you are likely in need of FRESH MARKETING! Browse other new blog posts to get your mind refreshed and ready for a new perspective or simply request a consultation! We will walk you through the latest trends concerning marketing and create a unique marketing strategy with you. Don’t wait to get your business generating inbound activity from your marketing efforts. Contact us today.

Reasons for Sharing-Focused Social Media Strategies

Reasons for Sharing-Focused Social Media Strategies

Sharing-Focused Social Media Strategies are perfect for expanding your campaigns, curating cost-effective marketing strategies, and boosting current marketing efforts! Learn the reasons @DotcomMktg recommends you consider a sharing-focused social media campaign strategy today.

Tactics for Nurturing New Leads

Tactics for Nurturing New Leads

Do you nurture the leads you are getting? Follow it up by creating individualized messages, sending targeted emails, or creating a list of customized product offerings that your leads find relevant. This blog post can give you direction to lead nurturing.

The Scoop on Facebook Video Ads

The Scoop on Facebook Video Ads

Facebook length maximums for Video Ads are much higher than on other social media outlets. Although allowed longer videos, Dotcom Marketing recommends keeping your Facebook video between 15 and 90 seconds long. This gives you enough time to uniquely communicate your brand message succinctly and memorably. Launching a Facebook video campaign is one of the most affordable and exciting decisions you can make if you are a small business or an entrepreneur with a limited budget and great need for marketing hype.

Understand The Full Marketing Arena

Understand The Full Marketing Arena

Investopedia defines digital marketing as, "the use of the Internet, mobile devices, social media, search engines, and other channels to reach consumers." They go on further to say that some marketing experts think this type of marketing is an entirely new venture,...

Business Listing MISTAKES

Business Listing MISTAKES

From providing incorrect information, to failing to verify or claiming your listings, to not keeping your pages updated with the latest information, businesses can make a lot of mistakes that cost them leads and sales.

Avoid Being A Marketing Spammer

Avoid Being A Marketing Spammer

We all get the promotional emails, texts, phone calls, and many other forms of social notifications. Some wanted reminders and alerts, and then there’s some unwanted junk, right?
Here’s the question we want to answer for every annoyed business owner: How can we avoid being spammers? This Digital Discussion will cover how you can avoid becoming a spammer!

Spot a Scam (in the Form of an Ad)

Spot a Scam (in the Form of an Ad)

Learn how to avoid being scammed online and being viewed as a scammer with these untrustworthy practices Dotcom Marketing has compiled here for your review.

5 Important Things for Digital Strategy

5 Important Things for Digital Strategy

All businesses have one objective; profit maximization. Business growth requires a solid marketing strategy in place to see ROI from their marketing dollars. To have a  and ensure your customers are satisfied is one thing, but to get a competitive edge is another. Digital strategy is a necessary tool to ensure your business gains a competitive advantage. With years of experience, professionals can evaluate and explain your performance online and make recommendations for a more successful online strategy.

Increase Conversions with Content

Increase Conversions with Content

Content is an excellent way to drive traffic to your website and increase conversions. Dotcom Marketing allows special attention to marketing planning using content optimization! Read several ways Dotcom Marketing has learned to increase conversions with content.