by Daniellecaudill | Jun 1, 2019 | Campaigns, Digital Marketing, Doco Marketing, Google Partner, Marketing Plan
PPC, or pay-per-click advertising, allows you to reach a wide audience, usually through search engine results or social media. But while some companies have quick success with PPC, others denounce it as a waste of time. The real answer isn’t so clear. PPC can be...
by Daniellecaudill | Mar 28, 2019 | Campaigns, Content Marketing, Marketing Plan, Marketing Services
Does curiosity actually help or hurt your conversion rates? To answer that question, let’s back up and look at the big picture. Curiosity and marketing go together like peanut butter and jelly. In fact, piquing your audience’s interest may be the most...
by Daniellecaudill | Feb 21, 2019 | Campaigns, Content Marketing, Marketing Plan, Marketing Services, Marketing Strategy, Reputation Management, Uncategorized
Advertising on Instagram is a great way to increase your audience, engage your readers, and educate them about your brand. According to Hootsuite, “there are 800 million monthly active users on Instagram, 60 percent of whom are under 30,” so including this...
by Daniellecaudill | Feb 21, 2019 | Campaigns, Content Marketing, Digital Marketing, Google
What is “traditional marketing?” Traditional marketing can be thought of as an “outbound” strategy for obtaining and maintaining business. This strategy relies heavily on print advertising, direct mail marketing, broadcast advertising,...
by Daniellecaudill | Sep 6, 2018 | Campaigns, Content Marketing, Digital Marketing, Digital Update, Marketing Plan, Marketing Strategy, Social Media Marketing
YOUR 3 CAMPAIGN OPTIONS FOR TWITTER ADVERTISING Below briefly outlines the three different types of advertising campaigns that you can run with on Twitter. The options include Promoted Tweets, Promoted Trends or Promoted Accounts. Learn the differences and best...
